Augmented Reality

VW ID.4 AR Racing

During the COVID lockdowns, VW wanted to keep fans and customers engaged. We created a web-based AR racing game that let people compete against each other in real time, all from the comfort of their homes in full 3D.

2020

Agency/Brand | Spinifex Group / VW

Role | Creative Direction, Design & 3D

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Track Designs

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Game Interface Design

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Game Play Alpha Test

Early Design Exploration

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Track Play & Testing

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JeffLevine.FakeUp@gmail.com